Outside of my client base, it never ceases to surprise me how much the rest of the business aviation industry - from OEMs to brokerages - invests in marketing, events, and brand imagery , yet so often overlooks one of its most powerful and immediate assets: the human voice that represents it. Millions are spent on static displays, champagne receptions, and glossy brand films designed to convey sophistication, precision, and trust. But all too often, the moment a potential client sits down...

We live in an age where artificial intelligence (AI) promises time-saving solutions for almost everything - from drafting presentation slides to analysing your tone, pace, and delivery. It can offer structured outlines, summarise research in seconds, and even give instant feedback on your presentation script or vocal performance. For many, this feels revolutionary. And yes, AI has transformed how we prepare and practise communication. But let’s be clear - while AI can support  great...

The power of attentive listening: A close-up of an ear symbolizes the transformative impact of truly hearing and understanding one another. In a world that never stops talking, listening has become a rare skill. We’re bombarded by pings, alerts, and endless streams of content - yet real human connection still hinges on one simple, often neglected act: listening. What Is Active Listening? Active listening is more than just hearing words. It’s the conscious effort to understand the full meaning...